RIFF – The Richmond International Music and Film Festival recently approached my associates at Red Amp Audio and me about helping them develop and produce a podcast that would provide an up close and personal look inside the festival. They wanted to feature conversations with staff, volunteers, fans, filmmakers, musicians – anyone who could be involved with the festival. We loved the idea. Podcasts are a great way to engage with your audience and go beyond the surface level impression you usually get from traditional marketing or even social media. Founder and Producer of RIFF, Heather Waters is the host. You really get a sense of the passion and camaraderie shared between the RIFF staff and a few of the filmmakers who have films screening during the festival. Take a listen. The first couple episodes are below.

Episode 1 – Staff

Episode 2 – Filmmakers